Tuesday 24 May 2016

What if Camera Companies Swapped Brand Colors?

swapbrandcolors

Colors are one of the fundamental aspects of branding, and most major companies in the world of photography are known for using key colors in their branding.

Canon has its distinctive red, an extremely color that’s shared by plenty of other companies as well — Leica, Sigma, Kodak, and Pentax, just to name a few. Nikon is known for yellow, Fujifilm has its green, and Olympus has its blue.

But what if the major camera companies decided to exchange the colors in their logos? Would they still be easily recognizable, or would they just look… off? We did a little experiment and swapped the colors of well known photography brands. Take a look:

Canon in Nikon Colors

canoninnikon

Nikon in Canon Colors

nikonincanon

Kodak in Fujifilm Colors

kodakfuji

Leica in Kodak Colors

leicainkodak

Fujifilm in Olympus Colors

fujifilmolympus

Olympus in Fujifilm Colors

olympusinfujifilm

Samsung in Leica Colors

samsungleica

Adobe in Samsung Colors

adobesamsungblue

Feel free to create your own and share them with us in the comments below.

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